Ident - 2006 - These idents by film 4 were created and shown in 2006, they are there to portray the genre of film that could be coming on next, as there is a car chase here between a police car and another car, it portrays that the film coming up next could be an action or adventure movie with car chases, to suit the genre of film coming up next, appealing to the audience more.
Ident - Christmas: 2013 - Film 4 brought out a suite of idents at christmas, this was to advertise the season and how film 4 will show christmas movies. Showing a collection of idents that suit the season appealing to the audience and possibly a larger audience, showing the genre of christmas in their films at that time.
Film 4 re-brand:
This rebrand of the film 4 idents uses space and time again like many other idents showing the logo in the middle of the screen showing it off as the main figurehead of the ident, the typography shows the Film in the centre of the screen inclosed by the 4 itself, making it unique and different to others before, attracting the audiences, the ident here shows that it is entertainment led as it shows moments in different places and showing different people, which could also indicate each scene is a like a different film genre. This means that film 4 have created a suite of ident, which is a collection of idents, to appeal to all the audience and broaden out to a larger audience, by creating an individual ident for a different specific genre. The film 4 logo shows of the identity of the channel, with the colour and typography style that is used, it is then recognised as Film 4 by audiences. By creating a quite of idents for this channel, it gives an interaction with the audience, making them get drawn in and more interested in the channel and what is shows.
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