3C) meeting with group Final idea

3c
group meeting
As a group of 4,we had to do a idea pitch to each other,so we could see what everyone's ideas were. After the idea pitch we had to decide which idea we are create for our suite of ident ;so we had decided to combine Calvin and Maya's ideas together because they have similarities which can be used to create the suite of ident.

Theme: Diversity and Lifestyle
The reason we chose Lifestyle and Diversity as our theme for the suite of idents. As student at CTK we discovered that CTK is more than education and great results, it's about the culture of CTK, such as ethnic group and how people values of the school.
 We also chose Diversity as the school welcome all different type of gender, race/ethnicity, language, disability/ability, social class and religion etc. This is to show that we are a safe and welcoming place for prospective students to come and study to succeed they want in life. It's also to show that we are against discrimination.

Idea 1: Art
Idea 2: Media students (green screen room, mac room etc.)
Idea 3: Enrichment/Community Day (Dance/Fashion Show)
Idea 4: Sport

Tone: Lively, Energetic and Vibrant
Brand Identity: Purple (Logo of CTK + purple means independence and devotion)